INTEGRATIONS – MAILCHIMP

A joined-up marketing strategy with Mailchimp.

QContact can connect in with your Mailchimp account to provide visibility of which campaigns have been sent to which customer, as well as automatically feeding segmentation information and new subscribers back into Mailchimp automatically.

Subscription management

From a simple tick box from your CRM, you can automatically opt-in and out individual contacts to your Mailchimp campaigns.

Message history

Within the unified timeline, you can see what customers have received which mailing campaigns and even view the exact message sent.

Segmentation

Automatically add tags to your contacts based on actions taken within QContact or our other integrations.

Create highly personalised and relevant content.

With QContact you can create automatic segmentation rules based on user actions or purchase history. For example you can create a rule to tag any customer who has made a LEGO purchase with a LEGO tag on your Mailchimp instance, and another tag for any Harry Potter purchase they may have made. Then the next time LEGO release a great new Harry Potter product, you have a perfectly segmented customer base to micro target.

And your segmentation isn’t limited to purchase history. You can also auto tag based on previous interactions with your business. Customer has had a bad experience, maybe include them in a special more aggressive discount promotion than customers who haven’t. With QContact, you can create truly relevant marketing.

Create highly personalised and relevant content.

With QContact you can create automatic segmentation rules based on user actions or purchase history. For example you can create a rule to tag any customer who has made a LEGO purchase with a LEGO tag on your Mailchimp instance, and another tag for any Harry Potter purchase they may have made. Then the next time LEGO release a great new Harry Potter product, you have a perfectly segmented customer base to micro target.

And your segmentation isn’t limited to purchase history. You can also auto tag based on previous interactions with your business. Customer has had a bad experience, maybe include them in a special more aggressive discount promotion than customers who haven’t. With QContact, you can create truly relevant marketing.

Ready to get started?

Why not speak to us today to learn how your business can benefit from QContact, and be up and running within days